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"I have had the distinct pleasure of working with Surale Phillips and Decision Support Partners, Inc. on two major marketing research projects over the past two years and can offer you my unqualified recommendation of her services. Her insights, professional knowledge, and integrity are of the highest standards. On both projects (conducting telephone surveys with 400+ college-bound high school students each summer) the instrument design, project coordination, and final report were all completed efficiently and on-time. Working with Surale is a real pleasure and has contributed significantly to the marketing successes we are realizing at William Jewell College."

 

– Mark W. Van Tilburg, Executive Director, Office of College Relations and Marketing William Jewell College

 

Surale Phillips

 

Surale started DSP, Inc. in 2002 after 13 years of working in arts research and consulting for a national firm to provide a fresh, collegial consulting practice to the cultural field— to bring the best people and skills together to do good business for the arts business.

 

As a research specialist, her work has supported collaborative audience development projects, market studies, feasibility studies, community cultural needs assessments and plans, program evaluation, strategic plans, and national field studies for 19 years. Surale works both independently on projects and with select consultants with expertise in arts center business plans, arts education, nonprofit management, and community development. Surale has served as Executive Director and Board Member of Classics for Kids Foundation. She is a frequent presenter on the national circuit including Americans for the Arts, National Arts Marketing Project, Midwest Council on Philanthropy, Kentucky Arts Presenters, and American Folklorist Society.

 

Surale enjoys a strong reputation as both a researcher and interpretive advocate for her clients. She believes it is equally important to ask the right questions as it is for clients to easily adapt research findings into their present and future operations. Her research has been the foundation for projects for the National Endowment for the Arts, arts service organizations, state and local arts agencies, performing arts presenters, museums, foundations, and other nonprofit businesses. Surale’s recent presenting engagements have included meetings of Americans for the Arts, National Arts Marketing Project, American Folklorist Society, Midwest Council on Philanthropy, Kentucky Arts Presenters, and San Diego Commission on Cultural Affairs.

 

Recent clients include the Western Folklife Center & National Cowboy Poetry Gathering, United Arts of Central Florida, ArtsMemphis, Dixon Gallery & Gardens, Ballet Memphis, Gallo Center for the Arts, Modesto Symphony Orchestra, Cultural Alliance of York County, Conservation Center for Art and Historic Artifacts, Cabrillo Festival of Contemporary Music, The Arts Council of Metropolitan Kansas City, United Performing Arts Fund (Milwaukee), Asheville Area Center for the Performing Arts, Puerto Rican Arts Alliance, the Greater Columbus Arts Council, William Jewell College and The Arts at Rollins College.

 

Our national client base spans urban, suburban and rural communities from coast to coast. For references and a listing of clients please contact us.

 

 

 

 

 

Smart City radio Features Surale Phillips

Americans for the Arts - A new study from Americans for the Arts claims that each year in America the nonprofit arts and culture industry generates $166 billion in economic activity. Our guests this week are leading efforts to make sure their cities get a big piece of that action. Surale Phillips shares how arts organizations are finding new audiences.

 

Download Quicktime audio file (3.4MB) >>